Project

BMW M Motorsport Le Mans 2024

Client

BMW M

Category
Brand Activation
About This Project

For the 101st edition of the legendary 24 Hours of Le Mans, BMW M Motorsport returns to the top class after 25 years with the BMW M Hybrid V8.

 

Brandscape creates the perfect setting on site and plans and realizes a comprehensive concept:

 

• Welcome Area incl. M5-Closed Room
• Glamping village for 250 guests incl. sanitary facilities and pavilion
• Double-decker hospitality incl. outdoor area
• Brand experience area with exhibition space and DJane
• Catering & show program
• Pit tours & guest program at selected track points
• Presentation of exhibition vehicles & exhibits
• Guest and shuttle logistics

 

We would like to thank for this exciting journey together and are delighted with the positive feedback from our guests and our customer!

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