Project
Leica Press Launch “Drifter“
Client
Leica Camera AG
Category
Brand ActivationAbout This Project
Click(s) for LEICA!
brandscape takes the directorial lead in the Leica Press Launch of the new Drifter camera followed by a reception for 500 friends of the brand. Special guest Lenny Kravitz not only designed the camera together with Stella McCartney but also took the chance to present his own photographic work in the “Drifter“ exhibition.